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The California Prune Board is committed to helping your business succeed. By adding the California Prunes logo to your packing, you are showing consumers that you are committed to providing a reliable, safe, consistent, and premium-quality product.

Shoppers worldwide know that California means excellence.

  • 69% of Canadians surveyed single out California/USA as producing the best prunes.
    Source:  Independent consumer research, conducted amongst 2,000 Canadian consumers by Rose Research, July 2020
  • Italians think that California is the clear first choice as the origin of the best prunes
    Source: Independent consumer research, conducted amongst 2,000 Italian consumers by Rose Research, April 2020.
  • In China, 55% of the consumers currently buy prunes from California, with 44% indicating that they plan to buy California prunes (specifically) the next time they make a purchase
    Source: Independent consumer research, conducted amongst 2,000 Chinese consumers by Rose Research, June 2020.
  • 50% of the consumers in Japan named California/USA as the country/region producing the best prunes
    Source: Independent consumer research, conducted amongst 2,000 Japanese consumers by Rose Research, July 2020.

California Prunes Logo License Agreement